LR Partner

Dr. Thomas Stoffmehl



Dr. Thomas Stoffmehl, born 1971 in Geldern (Germany), studied law and obtained his doctorate in European antitrust law.

As the son of a family of entrepreneurs, he decided to follow his business acumen after graduation and founded a start-up company in Düsseldorf together with friends.

In 2001, he was offered a position at the direct sales company bofrost* and decided to transfer to the management team of the Straelen-based family business. Over a period of 14 years, Dr. Stoffmehl has held various managerial positions and shaped the development of the European market leader in direct sales of frozen products. As member of the board and company spokesman, the father of two children acted as a driving force in the modernisation of the company required in the context of the strategic realignment which entailed large-scale changes from 2008.

Since September 1st, 2015 Dr. Thomas Stoffmehl is CEO of the LR Group. In October 2016 the members of Seldia, the leading European Direct Selling Association, elected him as Chairman.

Sales, Marketing & Communication, Research and Development, Event and Human Resources.


Dr. Thomas Stoffmehl (CEO), Dr. Andreas Laabs (CFO/COO) and Thomas Heursen (General Manager Global Partner Relations) manage the company together and constantly implement the strategy of growth and internationalization.

LR is one of Europe´s leading direct sales enterprises operating companies with 1,200 employees and approx. thousands independent sales partners and customers.

Why LR

Company carRemuneration systemRecognition
Success stories

LR products

ZEITGARDProducts cataloguesAloe VeraMind MasterColostrumMicrosilverDeluxe

LR star-concept

Guido Maria KretschmerCristina FerreiraKarolina KurkovaBruce Willis

Company LR

DevelopmentDirect salesPress centerLR GLOBAL KIDS FUND
Dr. Thomas StoffmehlThomas HeursenDr. Andreas Laabs

Networked with:

TwitterFacebookXINGLinked inYoutubeInstagram

Member of:


Cooperation with:

Mercedes-BenzVolkswagenPorscheDHLIASCSGS INSTITUT